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Logo number What the number 4520 says about Nutella
On the Internet, there is always a photo of a Nutella glass on which instead of the brand logo emblazoned the number 4520. Many people wonder what the mysterious number sequence means. Responsible for the changed layout of the popular spread are two marketing students.
What does the number 4520 on the Nutella glass mean?
For several weeks now, the Internet has repeatedly featured a photo of a Nutella glass on which the number 4520 can be seen instead of the brand logo. Many people puzzle over what the mysterious number sequence means. On the Instagram account "caloriebrands" is the solution of the puzzle: 4520 stands for the calorie count, which is in a glass of the popular nut nougat spread.
Time and again, a photo of a Nutella glass appears on the Internet, bearing the number 4520 instead of the brand logo. What does the number sequence mean? (Image: Source: Instagram) How many calories are really in a product
Responsible for the action are the two marketing students Alessia Mordini and Rodrigo Domínguez from Milan. To the British Independent, they said: "Companies usually quote the calorie count in relation to a certain amount. They never say how many calories are actually in the product. "
To think about a conscious diet
The two 24 and 28-year-old students want to draw attention with their action to the many calories we consume day by day. According to their own statements, however, they are not concerned with consumers completely giving up such foods. They want to "provide information that motivates to snack less" and to think more about a conscious diet.
Revelations are shared frequently
Her Instagram account now has over 100,000 followers. In addition to the revelations about Nutella are among other things also shared about Pringles chips, McDonald's fries, Barilla pesto, Heinz ketchup and Haribo gummy bears.
The knowledge of the actual calorie count also seems to have concrete effects. One user writes about the photo of the gummy bears, which are given as 510 calories: "When I saw the picture a few months ago, I stopped eating it. I misunderstood the nutrition label and I freaked out. "
More education needed
It would certainly need a lot more education about the number of calories and health effects, because more and more people worldwide are suffering from overweight and obesity. Health experts have often pointed out in the past how dangerous Nutella is for the body, for example.
And a US consumer organization had shown in a video how dangerous coke and soft drinks are. Unfortunately, such products are still very popular among children and adolescents. (Ad)