Beer protects against heart attack and cancer?
Beer protects against heart attack and cancer? Consumers exhort brazen slogans.
Even though the positive health effects of beer consumption have recently moved more into the focus of science, this does not justify the sometimes brazen advertising promises of the breweries. So the opinion of the consumer advocates, which now let the pithy slogans legally put a stop.
Consumer protection: deception and misleading the buyer
Two breweries had even claimed that their beer protected against heart attack and stomach ulcers, care for pure skin, make athletes smart and could help against cancer. Although recent scientific studies show that some of the statements are at least limited to the truth, such slogans are not only unsustainable for consumer advocates. They went to numerous food companies with the help of lawsuits for misleading or misleading the buyers and were often successful. Because such a blatant falsification of medical results is hardly justified on a legal basis.
Hop ingredients for fighting cancer
The health-promoting aspect of beer consumption has been in the medical focus for some time now. For example, Prof. Dr. Manfred Walzl, board member of the Austrian Society for Nutrition and University Professor of Neurology and Psychiatry at the University of Graz: „Regular consumption of beer in moderation can prevent bladder, prostate, stomach and lung cancer. "In terms of cancer therapy, various hops ingredients, and in particular xanthohumol, are of considerable interest to researchers, as numerous studies have scientifically proven a regressive effect of xanthohumol on tumors have occupied (04.10.2010, fp)
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Image: Barbara Eckholdt